Professionally printed full-color envelopes bring a luster to your corporate correspondence and direct-mail communications unmatched by desktop printers. Envelopes should be designed to match your letterhead in a corporate setting and motivate prospects to open and read your sales letter in a direct-marketing setting. How your envelopes are printed largely influences how your design will ultimately look and how much it costs to mail. Read on to learn envelope printing techniques that can make you look great, save you money and boost your return on investment.
Because the range of quality among printed pieces and printers is so great, planning requires decisions about how good each product must be. Customers who know exactly what quality they want can plan realistic schedules and budgets and select printers who can produce the work properly.